Upon learning that financially disadvantaged students at National Taiwan University of Sport (hereinafter referred to as NTUS) were facing difficulties pursuing their education, and that some student-athletes had encountered financial emergencies due to sudden family circumstances, GENIIDEAS R&D and the Sheng Sheng Bu Xi Education Foundation Public Welfare Trust promptly stepped in to provide assistance free of charge, hoping to help them overcome these challenging times. Their support for promising athletes goes beyond the pursuit of medals. It aims to help these young talents reach the international stage, represent Taiwan with pride, and demonstrate the strength and influence of Taiwanese sports. As of 2025, the Sheng Sheng Bu Xi Education Foundation had contributed a cumulative total of NT$2 million to support students at NTUS.

Looking back on 2025, during the 2025 academic year (Academic Year 114 in Taiwan's calendar system), the Sheng Sheng Bu Xi Education Foundation Public Welfare Trust and GENIIDEAS R&D provided NT$500,000 in student financial aid to NTUS. This support helped create opportunities for students to focus on their training and competitions. At the National Intercollegiate Athletic Games, NTUS achieved an outstanding record of 55 gold, 56 silver, and 72 bronze medals.

Beneficiary students delivered remarkable performances across various sporting events, demonstrating not only their exceptional athletic abilities and the effectiveness of talent development, but also the positive impact of corporate support on nurturing future generations of sports talent. In 2025, to encourage students to excel in both academic achievement and their specialized athletic disciplines, scholarships were awarded to 80 outstanding students from the doctoral, master's, and undergraduate programs at NTUS who demonstrated excellent academic performance in the fall and spring semesters of Academic Year 2024–2025 (Academic Year 113 in Taiwan's calendar system). This initiative also enabled more students to experience the care and support extended by the Sheng Sheng Bu Xi Education Foundation Public Welfare Trust and GENIIDEAS R&D.

From the sweat shed through countless hours of practice on the field to the determined leaps and sprints on the international stage, every achievement reflects not only the athletes' perseverance and dedication, but also the quiet support and encouragement of businesses and society. What is being transformed is not just the lives of individual students, but also the way institutions and businesses collaborate to create opportunities. Through their joint efforts, GENIIDEAS R&D and the Sheng Sheng Bu Xi Education Foundation are turning adversity into a starting point, empowering young students to pursue their dreams and achieve sporting excellence, while paving a broader path toward a sustainable future for the next generation of talent.